Benefit from a more hands on approach. As Product managers Fruition will provide a valuable additional resource to your team, however big or small that may be. Bringing extensive market experience and expertise in all areas of the Music Industry we can assist you in all stages of your project – from initial conception, through development, on to delivery, and finishing with campaign analysis and reporting. We pride ourselves on our in-depth and artist friendly approach.


Fruition Music has teamed up with renowned publicists who have delivered in-house PR and marketing campaigns for a wide range of artist and label clients.


Fruition has a strategic alliance with Believe Digital, who are the best digital distribution company in the world. Believe have over 300 staff, with 28 dedicated offices globally and have significant digital market share in all key territories. Their Backstage platform provides us with a daily sales feed from iTunes, Amazon, Google Play, Spotify, Rdio, Beatport, Juno, Virgin Mega and Emusic, to name just a few. Additionally, Believe are rated as a Top Ten Worldwide Partner and # 1 European Music Partner with YouTube.


We provide you with monthly accounting that breaks down global revenues at source in one easy to comprehend statement.


As a product management team Fruition have extensive UK and international marketing experience: from traditional e-marketing, direct to fan, print advertising, street, radio and TV advertising to digital and social media marketing channels focusing on Facebook, Twitter, Google Ads and YouTube. Each campaign is unique and starts with a marketing plan which is constantly reviewed and fine-tuned to the lifecycle of any given campaign.


Fruition continues to recognise and value the importance of physical product in today’s music market. Our long-standing partnership with Key Productions allows us to support our clients in all their production needs across multiple formats – CD, Vinyl or DVD through to specialist bespoke items and merchandise.


Via our strategic partnership with direct to consumer specialist Sunshine HQ we are able to power and manage “Direct to Fan” Music E-commerce solutions. We successfully drive sales for a wide range of labels and artists from their own branded Record Label or Artist online stores and run our own fulfilment warehouse to ensure the highest possible level of customer satisfaction.